Marketing & Communications Manager
Application Deadline: December 19, 2025
Application Deadline:
December 19, 2025
December 19, 2025
Urban Adamah is an educational farm and community center in Berkeley, California that integrates the practices of Jewish tradition, mindfulness, sustainable agriculture, and social justice to build loving, just, and sustainable communities. We provide training programs, educational workshops, and community celebrations for more than 10,000 visitors annually.
The Marketing & Communications Manager is responsible for strategizing, leading, developing, refining, and executing on all marketing and communications work for the organization. They uphold Urban Adamah’s existing brand identity and communications channels , while developing and implementing creative strategies to further promote Urban Adamah’s reputation, expand program participation, and attract philanthropic support. The Manager also ensures internal and external brand consistency, both visual and “voice.”
The Marketing & Communications Manager is responsible for strategizing, leading, developing, refining, and executing on all marketing and communications work for the organization. They uphold Urban Adamah’s existing brand identity and communications channels , while developing and implementing creative strategies to further promote Urban Adamah’s reputation, expand program participation, and attract philanthropic support. The Manager also ensures internal and external brand consistency, both visual and “voice.”
About The Role
BIG PICTURE: The Marketing & Communications Manager works to ensure Urban Adamah is recognized and celebrated in the larger community, by:
PUBLIC RELATIONS: The Marketing & CommunicationsManager leads efforts to ensure Urban Adamah is well known and highly regarded in the general community, Jewish organizational circles, and amongst potential individual and foundation supporters. This includes:
PROGRAM MARKETING: The Marketing & Communications Manager will hold primary responsibility for ensuring all Urban Adamah programs are effectively marketed to target audiences and the general community. This includes advancing existing practices, refining existing approaches as needed, to ensure programming and initiatives are widely known. This includes but is not limited to:
COMMUNICATIONS: The Marketing & Communications Manager leads Urban Adamah communications strategy and implementation to shares the organization’s activities and messages with priority audiences, including current and prospective program participants, interested members of the community, donors, and others. This work includes:
BRANDING, DESIGN & VISUAL IDENTITY: The Marketing & Communications Manager works independently and, at times, with the support of an outside designer to ensure all design needs are met in a timely and efficient manner.
- Developing materials and implementing strategies and to promote Urban Adamah’s work and value proposition in the Jewish, urban farming, and general communities
- Furthering the promotion of Urban Adamah’s programming and community offerings
- Serving as a significant contributor to and creator of Urban Adamah’s donor development and organizational marketing materials
- Leading and managing design and production of an annual impact report, and similar smaller-scale materials throughout the year
PUBLIC RELATIONS: The Marketing & CommunicationsManager leads efforts to ensure Urban Adamah is well known and highly regarded in the general community, Jewish organizational circles, and amongst potential individual and foundation supporters. This includes:
- Developing print and digital materials that celebrate and promote organizational impact and value
- Positioning the organization as worthy of philanthropic investment and support
- Developing and implementing strategies to ensure Urban Adamah is well known and highly regarded among partner organizations in the Jewish and general communities
- Attracting media attention to and coverage of Urban Adamah’s work and significance
PROGRAM MARKETING: The Marketing & Communications Manager will hold primary responsibility for ensuring all Urban Adamah programs are effectively marketed to target audiences and the general community. This includes advancing existing practices, refining existing approaches as needed, to ensure programming and initiatives are widely known. This includes but is not limited to:
- Developing digital and print materials that promote and attract attention to Urban Adamah’s programs
- Ensuring strategic messaging about programs, initiatives, and impact, via social media,email marketing, website, etc.
- Managing collection and analysis of data to track program participation, and to amplify Urban Adamah’s story
- Demonstrate mastery of all Urban Adamah marketing and communications tools and platforms
- Manage and oversee the goals, timeline, budget, and progress of search engine marketing campaigns
- Produce weekly recruitment/registration reports for all current and upcoming programs, open professional positions, etc.
COMMUNICATIONS: The Marketing & Communications Manager leads Urban Adamah communications strategy and implementation to shares the organization’s activities and messages with priority audiences, including current and prospective program participants, interested members of the community, donors, and others. This work includes:
- Copy writing and copy editing content to share Urban Adamah’s story with the larger community
- Continued development of print and visual materials
- Maintaining and updating Urban Adamah’s website, email, and social media platforms
- Developing and maintaining a communications guide for all internal staff use, and providing guidance and direction to staff colleagues to ensure consistency of organizational voice, internally and externally
- Maintaining and adding to Urban Adamah’s digital photo library so it serves as a resource for impactful visual storytelling.
- Managing Urban Adamah’s digital presence, including in and on Google, Google ads, Yelp, Google reviews, SEO, etc.
- Ensure the website reflects the organizations values, programs, and successes, both visually and content-wise, including developing new copy and content, editing existing content and design as needed, troubleshooting problems, and securing needed support from our website developers
BRANDING, DESIGN & VISUAL IDENTITY: The Marketing & Communications Manager works independently and, at times, with the support of an outside designer to ensure all design needs are met in a timely and efficient manner.
About You
You are passionate about Urban Adamah’s mission and have the background and experience to support and advance our marketing and communications efforts. You see the big picture of how marketing and communications should reflect Urban Adamah’s mission and vision, and its critical role in advancing our work. You are a great team player, while also being efficient and effective working independently. You can rally colleagues and inspire their appreciation and support for marketing efforts and initiatives. You are equally interested in and excited about marketing Urban Adamah’s specific and individual programs and events, as you are about strengthening our reputation and notoriety in the larger community and with donors and stakeholders.
We are open to applicants with varying levels and types of experience, provided that the applicant displays the skills required to successfully execute the job described above. You might be a good fit if you possess/demonstrate the following.
BACKGROUND & INTERESTS:
COMMUNICATION & COLLABORTATION:
MOTIVATION, ORGANIZATION & SUPERVISION:
STRATEGY & PROBLEM SOLVING:
GROWTH:
PHYSICAL DEMANDS:
The physical demands listed below are representative of those that must be met by an employee in this position. Reasonable accommodations may be made to enable people with disabilities:
We are open to applicants with varying levels and types of experience, provided that the applicant displays the skills required to successfully execute the job described above. You might be a good fit if you possess/demonstrate the following.
BACKGROUND & INTERESTS:
- Knowledge of, experience, or interest in earth-based or other interpretive expressions of Jewish life and values, food systems, social justice, and mindfulness
- An appreciation for the natural world and for how deeper connection to it can elevate and bring greater meaning to our individual and shared lives
- A commitment to tikkun olam, fixing the brokenness in our world, and excitement to market and communicate opportunities for others to share in that work
COMMUNICATION & COLLABORTATION:
- Possess strong interpersonal skills and can collaborate well with a range of colleagues and other stakeholders
- Are a people person at your core that effectively connects with others and builds community; have demonstrated success developing and sustaining collaborative working relationships
- Are comfortable and effective working independently and as a member of a team, in both leadership and supporting roles
MOTIVATION, ORGANIZATION & SUPERVISION:
- Are a self-starter
- Are highly organized, detail oriented, and able to track and execute on multiple projects and tasks simultaneously
- Are comfortable maintaining multiple channels of communication (text, email, phone, Slack) and independently managing your workflow to keep projects on track
- Have experience delegating work without losing accountability for it, and can help a colleagues prioritize and troubleshoot work they are doing at your request
STRATEGY & PROBLEM SOLVING:
- Are a ‘big picture’ thinker, enjoy developing, refining, and implementing new ideas and initiatives
- Enjoy problem solving, seeing it as an opportunity to connect with and support others and the organization
GROWTH:
- Demonstrate a good balance of self-confidence and humility, can name and make the most of your strengths, and welcome feedback that will lead you to grow and develop as a professional
- Appreciate a work environment where you are supported, encouraged, and sometimes pushed to learn new things or consider doing things differently
PHYSICAL DEMANDS:
The physical demands listed below are representative of those that must be met by an employee in this position. Reasonable accommodations may be made to enable people with disabilities:
- Typing, writing, reading, hearing, and speaking
- Standing and walking for several hours, as well as sitting, squatting, crawling, climbing, and lifting up to 30 pounds
Additional Details
COMPENSATION & BENEFITS:
This is a salaried, full-time, benefited, and exempt position that includes healthcare, holidays, and paid time off. The salary range for this position is $69,000 to $74,000 per year. Comprehensive benefits include:
SCHEDULE:
This is a full-time, 40 hour per week, hybrid position, with options to work remotely on Mondays and Fridays whenever possible. General hours of employment are 9:00 AM – 5:00 PM, Monday – Friday. The Marketing & Communications Manager may occasionally be asked to work on an evening or weekend, for which correlating time off will be given.
This is a salaried, full-time, benefited, and exempt position that includes healthcare, holidays, and paid time off. The salary range for this position is $69,000 to $74,000 per year. Comprehensive benefits include:
- 100% health care coverage for self and 50% coverage of dependents in a Silver Tier Kaiser plan or its equivalent in our carrier’s options
- 80% coverage of dental insurance for self
- Paid vacation days beginning at 15 days; 20 days in second year; incremental increase to 25 days
- Up to 20 paid holidays (a mix of both national and Jewish holidays)
- Tax-free retirement account with match after 1 year
- A pre-tax FSA for medical, dependent care
- Paid and unpaid parental, medical, and bereavement leave (following 1 year of employment)
- Paid Jury Duty leave
- Unpaid time off
- Hybrid role
SCHEDULE:
This is a full-time, 40 hour per week, hybrid position, with options to work remotely on Mondays and Fridays whenever possible. General hours of employment are 9:00 AM – 5:00 PM, Monday – Friday. The Marketing & Communications Manager may occasionally be asked to work on an evening or weekend, for which correlating time off will be given.
Application Details
Urban Adamah provides equal employment opportunities to all employees and applicants for employment, without regard to characteristics protected by federal, state or local laws. We deeply value the diversity of insight, perspective, and experience brought by people from all backgrounds. We are guided by our values of inclusivity and community and we welcome applications from candidates of all cultural and religious or spiritual backgrounds.
APPLICATION SUBMISSION INCLUDES:
Resume & three professional references with how you know them.
Applications deadline is December 19, 2025. Applications will be reviewed and qualified applicants invited to interview on a rolling basis. If you have any questions about the application or the position, please contact Nicole Acland-Whear at nicki@urbanadamah.org.
APPLICATION SUBMISSION INCLUDES:
Resume & three professional references with how you know them.
Applications deadline is December 19, 2025. Applications will be reviewed and qualified applicants invited to interview on a rolling basis. If you have any questions about the application or the position, please contact Nicole Acland-Whear at nicki@urbanadamah.org.